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8 Green Ways to Increase Profits
Wherever you go, you are constantly hearing about companies becoming more environmentally-friendly, but what does it mean for you? While “going green” is certainly good for the environment, it is also...
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Studios use Lighter DVD Packaging
According to the New York Times, many studio companies are now using DVD cases that are smaller and lighter in weight to reduce their environmental impact, as well as save on costs. Warner Home Video,...
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Have a “Green” 4th of July
As we celebrate our nation’s holiday this year, let’s have fun and honor our country, without harming our environment. The Environmental Blog provided 5 tips for a “green” 4th of July: 1. Buy organic...
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Blu-Ray Sales Boom and Prices Drop
We keep seeing proof that the trend of Blu-Ray technology is here to stay. As the popularity grows, sales will go up and prices will go down. This will allow the Blu-Ray technology to continue to...
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A Cereal Box Of A Different Shape
When it comes to packaging, a different shape or size package can accomplish many things. Use less materials to be more environmentally-friendly. Cutting down on the amount of materials being used can...
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Know Thy Customer: On a Budget
Know Thy Customer on a Budget Comic In the previous post, “Know Thy Customer,” I blogged about ways to do market research to get to know your customers better. Doing this helps marketers to give...
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Green Marketing in a Struggling Economy
So you want to help the environment by being more eco-friendly and increasing your green efforts, but think that it is too expensive? Many people wonder if they should cut back on green marketing and...
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